What is Facebook Ads Manager?
Facebook Ads Manager is a tool developed by Meta (Facebook) that allows businesses to create, manage, track, and run their Facebook advertising campaigns. The tool is designed to help businesses maximize their ROI by providing insights and audience segmentations to improve campaigns.
Users can also update their creatives, budget, audience, and targeting on the go while running campaigns. Facebook Ads Manager will also help users to run their ads in various formats. You can run ads in home feeds, videos, stories and so on.
Facebook also has partner websites who give placements for Facebook Ads on their content. Plus, Instagram is also a product of Meta, that means you can control your ads distribution on these platforms as well.
Uses of Facebook Ads Manager
Facebook Ads Manager will offer a variety of features and uses to social media managers and performance marketeers. Facebook Ads Manager tool will allow businesses to create, manage, and track their Facebook Ads campaigns.
The tool also gives detailed insights on how your ads are performing, how many leads or clicks you have generated, and how many conversions you are getting for your ad spend.
Importance of Facebook Ads Manager
Facebook Ads Manager is the all-in-one swiss knife tool for performance marketing teams. So, if you want to grow your small business, DTC brand, or sell more products and services, you should try the power of Facebook Ads Manager.